Well it’s that time of the year again… development season. Where writers come up with ideas, do a dog and pony show pitching them to production companies and studios only to re-write their ideas, make it more someone else’s idea and then do another dog and pony show to the networks in the hopes of selling their own TV show and writing the pilot.
While I’ve had major success selling to cable networks like MTV and Spike, I haven’t had any success selling a pilot to one of the major networks. This shouldn’t be at all surprising to people in the business. It’s very hard to sell a pilot if you haven’t sold one before (catch-22 much?) or you didn’t write on friends. Google the NY times article on how many shows Friends writers have sold and how successful they have become to know what I’m talking about.
But year after year my representation wants me to get out there. Last year was my funniest idea to date based on my personal experience and it didn’t sell. I had everyone laughing at the networks and the Dreamworks guys who I pitched with were convinced this was a sure thing… guess what nothing is ever a sure thing. Suffice it to say it didn’t sell (see NY times article about the friends writers)
Just kidding, I know other people who sell shows who aren’t Friends writers, but I will say one of my best friends has been wildly successful in TV, now in the executive producer ranks of a new show coming out this fall and she rarely sells a pilot to a major network and this is a woman who has sold one before and produced it!
So what does it take to sell a pilot? Your guess is as good as mine. But I do know it doesn’t only take a great idea. That will get you into the door to the newtork, but it won’t be the end all/be all. You need a great idea combined with great credits, hopefully a previous pilot sale, a great company or studio working with you, you need to get in the door before everyone else has who has a similar idea, thus timing is essential, you need to put on a show in the room, entertain the folks for sure and you need a great story! Not to be confused with the show’s idea story, nope, you personally needs a great personal story. Just read deadline.com just to see how many people sell shows “based on their own life.” Go there right now and you’ll see one about some country singer. That’s right, a show sold by a country singer… did i mention you don’t even need to be a writer?
soooo on that note… wish me luck! haha. That’s one thing I didn’t mention you need.